My Fest Friend (MFF) enables attendees at wine events to order the wines they like. So now, instead of your participation in a wine event being a huge marketing expense, it’s a sales event! The process works differently depending if the event is in California or somewhere else.
IN CALIFORNIA: The California Alcohol Beverage Control has just approved My Fest Friend (MFF) to be used at wine festivals in California to allow festival attendees to order wine through local wine stores. There is no charge for a winery to be listed in the app.
Data from the festival, including sales of your wines and your competitor’s wines as well as an opportunity to reach out to attendees, can be obtained for $80 per booth, per day. To get started:
1. Email us with the name of the event, location and dates.
2. Include in the a list of wines you will be pouring at each booth to include the name of the wine, vintage and the wholesaler. Also, be sure there are at least five cases of each wine on hand at the wholesaler to fulfill orders.
Email that to email@example.com
OTHER STATES: To be in MFF for an event, it costs $80 per booth, per day. All the data mentioned above is included. Click on the button to get started.